Inflatable Sign Fainted, Open House 1–3 PM
An inflatable sign face-planted on the lawn is not what most buyers expect to see on the way to an...
How I write a newsletter with 40,000+ subs, sponsors, and growing Add the video in there.
Want to see exactly how I write a newsletter with 40,000+ subscribers, land paid sponsors, and keep it growing every...
Trust the Marketing, Get Multiple Offers
That giant pink-unicorn yard sign isn’t just a prop. It’s a trust machine. When a seller buys into bold marketing...

🎤 The SWIPES Email (Friday, January 30th, 2026)
Friday, January 30th, 2026 SwipeFile: What's actually working in marketing. CopywritingCourse: Sell your stuff better.Swipe:One of the most common...

Hold Through Drawdowns, Win Big
This Nvidia chart is the most honest investing lesson you’ll see all week. It’s a wall of neon green gains...
Go Broad, Use AI to Go Deep
The reel’s headline screams: “The best entrepreneurs of the future will be quite skilled at 6–8 things.” That is the...

Jay Clouse “Creator Science” revenue
This P&L table is a creator business, laid bare from 2017–2025. Every row shows what most creators only guess at:...
Prioritize Engagement, Dominate Inboxes
That thumbnail screams one thing: inbox domination. A giant 94.20% open rate, Gmail in the background, and a bold promise...
The hustler has to die for the leader to be born.
Walk-In Counter Sushi with Toyosu Fish
Walk into this East 6th sushi bar and you are basically sitting inside the kitchen. Chefs are a forearm’s length...
Stop Building Alone After $3M
Look at the photo: a tiny, overstuffed office on top, a costumed crew partying on the bottom. Same business, different...

Flip Product Traits Into Punchlines
This vintage Chivas Regal ad is a textbook example of clever copywriting that turns a product’s trait into a witty...
People generally don't go after their most ambitious ideas. But that's what creates the most value. Plus there's fewer people who play in that space.
Go for the hard thing.
Pick Ambitious Ideas, Create Massive Value
Most people chase safe, small ideas—things that feel achievable but rarely move the needle. The irony is, the toughest, most...

Make Sons Justify Premium Gifts
This vintage Chivas Regal ad flips the usual Father’s Day sentiment on its head. Instead of speaking to dads, it...

Why is Kevin Rogers closing CopyChief?
Kevin Rogers announced he’s closing Copy Chief after ten years of building a thriving community for freelancers and copywriters. His...

Sell the Lifestyle, Not the Bottle
This vintage Chivas Regal ad nails the art of subtle wit. With a minimalist illustration of nine bottles and clever...
People generally don't go after their most ambitious ideas. But that's what creates the most value. Plus there's fewer people who play in that space.
Go for the hard thing.
Go for the Hard Thing
Most people shy away from their boldest ideas because they seem too risky, too complex, or too far-fetched. Brian Armstrong...

Sell Identity, Not Clothes Levi's Ad
This vintage Levi’s ad captures the rugged authenticity that defined mid-century Western fashion. The illustration of a confident cowboy, complete...

9 ChatGPT Hacks for Content Creators
This carousel turns ChatGPT into your full creative department. Each slide shows a concrete visual: remixed thumbnails, mascot logos, giant...
After investing $25m+ into 150 companies over the past 10 years, I’ve come to believe that sending consistent written updates is the single biggest leading indicator of future success
Send Regular Written Updates For Success
Sending regular written updates can transform how teams, founders, and investors stay aligned. They’re a habit that builds accountability, trust,...

Sell Luxury With A Story
This vintage advertisement for Chivas Regal cleverly blends storytelling and subtle humor to sell luxury. Instead of focusing on the...
Saudis are the richest people on earth
A quick look at the scale of Saudi wealth, shown through the private jets their elites fly.

Sell Identity, Not Just Denim Levi's Ad
This vintage Levi’s ad doesn’t sell denim—it sells identity. With bold lines, a cowboy stance, and simple black‑and‑white contrast, it...
Steal Ray Dalio's 5-Step Decision Playbook
Ray Dalio’s 5-step playbook is basically a cheat code for hard decisions. This Reel nails it visually: bold promise, simple...